lex cove Creative

Finding a love for creativity at a young age, Lex Covello has developed & pursued a passion for content creation. After graduating from Elon University as a Leadership Fellow with a B.A. in Cinema & Television Arts with a focus in documentary & television, she completed a Video Residency with BuzzFeed.

She has created high-performing content for clients such as S’more, Scattered Kind, Lemon8, East End Yovth, Valentina Kova, Stance, The Center School, Isles Inc. & more! You can find more examples on her personal Instagram or TikTok accounts, which collectively have over 16k followers & have amassed millions of likes, shares, saves & views.

Additionally, Lex documents her passion for food & travel with Covello’s Cuisine on Instagram & TikTok. She has partnered with brands such as Tastemade, BuzzFeed, Mona Creative, The Cheesecake Factory, P.F. Changs, Macy’s Wine, Nutrl Seltzers & more! 

Lex has provided social media & business consultation & resume & web design services to Heirloom Events, Naya, Pop Up Bagels, All Star Bagels & others.

Her previous work experience includes Mandalay Sports Media – the team behind The Last Dance, The Comedy Store & The Redeem Team as well as Netflix, MTV & The New Jersey Film Commission.

Lex is currently the Head of Creative at S’more, while also working as a freelance creator & social media strategist in New York City, specializing in videography & photography. She also performs stand-up comedy as a passion project.